Modernizing HMI Production

6
Minute Read Time
Mobile App Design
Desktop App Design
User Experience Strategy

Summary

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TARGAN is at the forefront of developing technology aimed at assisting protein producers in transitioning to a future where animals can be raised without the use of antibiotics and chemicals. Their primary focus lies in creating vaccination solutions that production yields while minimizing losses. With a product ready for production and clients on board, TARGAN sought additional software expertise to effectively control their machine. They turned to Arrow North for support in developing their Human-Machine Interface (HMI). When we began collaborating with TARGAN, they already had a development sandbox in place, but it lacked a compelling user experience and had minimal design details.

Challenge

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We initiated the project into the ideal user experience and meticulously evaluated the audience's conditions. This groundwork led us to map out the machine's user experience across various test environments set up by our team. We faced a primary challenge that consisted of two key elements. Firstly, understanding the user's environment, priorities, and the answers to the Job-To-Be-Done framework was crucial before commencing the Human-Machine Interface (HMI) process. To gain a fresh perspective on the optimal solution, TARGAN sought external expertise. Subsequently, the project demanded a robust design system and comprehensive documentation support to achieve a scalable result for its ongoing development. This design system was required to adhere to the established branding guidelines that the company had invested in over the project's year.

Result

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The company was already thriving before our partnership began. Yet, the collaboration with TARGAN propelled its success; in its recent series C funding round, TARGAN impressively secured $35 million, showcasing its significant growth. Arrow North is proud to have played a role in this success, offering expert software solutions. Our partnership did more than just increase TARGAN's product visibility; it empowered them to expand their operations more effectively than ever before.

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